Product maketing manager

Position Overview:

We are looking for an experienced Product Marketing Manager to lead the development and execution of marketing strategies for our products. The ideal candidate will have a strong understanding of product positioning, messaging, and go-to-market strategies, with a proven track record of driving product adoption and revenue growth. This role will be responsible for collaborating with cross-functional teams to launch new products, develop compelling marketing collateral, and analyze market trends to inform product strategy.

Responsibilities:

Develop and execute comprehensive product marketing plans to drive awareness, adoption, and revenue growth for our products. Conduct market research to identify customer needs, market trends, and competitive insights. Define product positioning and messaging that differentiates our products in the market. Collaborate with the product management team to launch new products and features, including developing launch plans, sales enablement materials, and go-to-market strategies. Create compelling marketing collateral, including sales presentations, product datasheets, case studies, and website content. Work closely with the sales team to develop sales tools and training materials to support the selling process. Analyze key metrics and KPIs to measure the effectiveness of marketing campaigns and initiatives. Stay up-to-date with industry trends and best practices in product marketing and apply them to our marketing strategies.

Requirements:

Bachelor's degree in Marketing, Business, or a related field. MBA preferred. Proven experience as a Product Marketing Manager or similar role, preferably in the technology industry. Strong understanding of product marketing concepts and principles, including market segmentation, positioning, messaging, and pricing. Excellent written and verbal communication skills, with the ability to articulate complex concepts in a clear and concise manner. Demonstrated ability to collaborate effectively with cross-functional teams, including product management, sales, and marketing. Analytical mindset with the ability to interpret data and insights to drive marketing strategy and decision-making. Creative thinker with a passion for developing innovative marketing campaigns and strategies. Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines. Proficiency in marketing automation tools, CRM systems, and analytics platforms.

Preferred Qualifications:

Experience with B2B SaaS products and services. Familiarity with product management methodologies such as Agile or Lean. Knowledge of digital marketing channels and tactics, including SEO, SEM, social media, and email marketing. Experience working with design tools such as Adobe Creative Suite or Sketch. Certifications in product marketing or related fields (e.g., Pragmatic Marketing Certification, Product Marketing Alliance Certification).

Benefits:

Competitive salary Comprehensive health, dental, and vision insurance Retirement savings plan with company matching Flexible work schedule and remote work options Professional development opportunities Casual work environment with a collaborative culture

How to Apply:

If you're interested in joining our team as a Product Marketing Manager, please send your resume and a cover letter highlighting your qualifications and relevant experience to 03353036639. We look forward to hearing from you!

Equal Opportunity Employer:

Chaudary Group is an equal opportunity employer and is committed to diversity and inclusion in the workplace. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.

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